In this article, I want to tell you about my experience of how I started my freelance work. You will discover how I started from scratch, and that this is my profession today, with guaranteed monthly income and several clients.
Among other things I will explain:
When is the best time in your career to start working as a freelancer? What are the most requested types of freelancers on the market?
At the end of this guide, you will be able to start working as a freelancer professionally. And if you are already a freelancer, you will discover how to position yourself better in the labor market and retain customers for longer.
Why did I become a freelancer?
Last year, I had the opportunity to grow my business thanks to freelance work. But I know this came true thanks to hard work and some strategies that I use constantly.
Believing that my financial, geographic, and time freedom would be fundamental, made me embrace this opportunity. In this article, I want to share some tips on how to start your freelance job successfully.
Generally I say that I did not start my freelance work for a single reason, but for a sum of various factors. I worked for almost 20 years in multinational companies, under traditional employment contracts and all the benefits that we already know …
I never thought about stopping work. But after the birth of my son, facing the travel routine and the fact of not having a certain schedule to return home became a problem for my personal life. He was constantly out of the office, traveling to different places in and out of the country. Go figure! With a baby, that became impossible.
When the situation became unsustainable, it was time to make a decision! I couldn’t outsource my role as a mother, but I could outsource my work as a professional for companies. Also, continuing to live in São Paulo was no longer my goal, as I was looking for a better quality of life for my family.
It was at that moment that I saw the opportunity to become a marketing consultant and work remotely. The first step I took was to update myself, look for courses to specialize in the most current techniques in my area, marketing.
In one of these courses, I heard about freelance work. And from there a whole range of possibilities opened up in my life!
What is the ideal moment of the career to start working as a freelancer?
I think there is no right time to start freelance work. In fact, you can build your professional career from scratch by working as a freelancer.
The decision about when is the best time to start freelance work is yours.
First of all, you have to know that, by opting for freelance life, you will be the great entrepreneur of your career and in a more active way. Winning projects and clients, managing your time and creating your own conditions to deliver a project, are some characteristics of this profession.
I think the most important thing to start your career as a freelancer, is to know what your skills are and what services you can offer with quality, so that the clients who hire you, do it again and even recommend you.
To start working as a freelancer, you need to explore all your creativity, recognize your personal and professional knowledge, and train continuously.
But, after all … what does it mean to be a freelancer?
According to the dictionary definition, a freelancer is:
“Professional who sells his work or works carrying out his activities for several companies, so that he does not establish a fixed contract or work exclusively for a single company, generally this professional works from his own home, through the internet; autonomous worker.”
However, there is still a certain lack of understanding of this type of work. Many think that working independently is the result of a lack of job opportunities, or even that it is a secondary or temporary way of generating income.
And it is not like that … More and more professionals choose to work under the freelance modality thanks to the various benefits it offers. Let’s look at some of the reasons why professionals around the world choose to become freelancers:
Mobility: freelance work allows professionals to carry out work from anywhere, whether in their own home, in a cafe, or in a coworking space. It is even possible to change cities, go to a quieter place, or move to that beach city that you dreamed of so much.
Possibility of working remotely from anywhere in the world: you can work with a multicultural team, from different parts of the country and even from the world!
Be closer to your children and your family: for moms, like me, it is possible to organize and be closer to children. I take my son to school and pick him up every day; I also take him to football, to English … Besides, I am home all day for what he needs. And of course, in times of hard work, the laptop becomes my inseparable companion, while my son does some extracurricular activity.
Better time management: you have the possibility to determine your own schedules. What time to start and what time to finish working, if you will be available every day or not. There is no obligation to work a certain number of hours per week or adhere to a predetermined schedule, as it does in traditional work.
Possibility of offering your work for several companies: since you manage your own time, you can offer your work to several clients. The great advantage is that your income does not come from one place, as it usually does when you have a formal job.
What is the difference between freelancing, self-employment, and teleworking?
As I told you before, there are many reasons why freelance work is growing more and more around the world.
But there is a difference between being a freelancer, a freelancer, and telecommuting. Do you know what each of them means?
To help you understand the differences, we have prepared a well-summarized explanation with the main characteristics of each of these terms:
Freelancing: The freelance professional is generally one who has technical or university training and works independently. You can work locally or remotely, establish a long-term relationship with a company, or perform qualified work on time.
Autonomous work: Self-employed workers, in general, do not have professional academic training nor are they qualified in a specific area. They often specialize in general services such as painting, plumbing, construction services. They do not usually have an employment relationship with any company and almost always carry out specific and/or.
Telecommuting: This category includes all the activities that can be carried out remotely, with the facilities offered by technologies such as the Internet. This is the fastest-growing format in the world. Generally, it is also carried out by people with academic training, following the “home office” model, that is, they are workers in a company who carry out their duties from home.
What are the most requested types of freelancers on the market?
“Independent Job and Entrepreneurship Report” with the intention of discovering the situation of the job market in all of Latin America and measuring the growth of freelance work and entrepreneurship in the region.
The categories that stood out the most were those related to the Internet and digital marketing. This growth is directly related to the current need for companies to have a strong online presence and to improve business-consumer relationships.
But regardless of whether these are the most attractive categories, my advice remains: Do what you like best! Don’t risk offering a service that you don’t know how to perform.
Investing in your knowledge, in addition to developing personal skills and speaking languages, will make the difference in your career as a freelancer.
Some of the most wanted professions: Freelance copywriters Freelance translators WordPress developer Android developer Graphic designer Web designer
What are the advantages and disadvantages of being a freelancer?
As with everything in life, there are advantages and disadvantages to freelance work.
When we start a life as a freelancer, we have to think about some aspects that, perhaps, would not be a concern if we had a traditional job. For example:
Taxes and tributes
When we work as a freelancer or freelancer, we are responsible for collecting and paying our taxes. Therefore, it is very important to be vigilant to avoid future problems in this regard.
The time is gold! Not procrastinating is the norm!
As flexibility is one of the great advantages of freelance work, organizing yourself day by day is essential to be able to fulfill the tasks that you assumed. No one will supervise you and it is very inelegant for the customer to have to complain about arrears: this can cause your relationship with the customer to last a short time. In other words, freedom must go hand in hand with responsibility.
Thinking about the other extreme, there is a danger of becoming a workaholic, and going many hours or days without resting, thinking only of work. Watch out! Just because your office is in your home doesn’t mean you have to live locked up in it.
Financial management is another aspect that we have to pay attention to! Like freelancers, freelancers can have highly variable incomes and managing finances is essential to living a happy and responsible freelance life.
If you don’t usually work with medium or long-term contracts, you may bill a lot of money for one month and not another. Or you can even run out of any project, and therefore have no income.
Being a freelancer is knowing how to open doors to new businesses and diversify. But if you don’t put dedication, effort, study, and willpower into every job you do, your clients may start to disappear and you run the risk of being “empty-handed.”
However, with enough dedication, you will be able to generate a significant volume of work and offer optimal results to all your clients. Time management comes into play again. Do you see how everything is related?
I repeat it again: do what you know how to do! Work on what you know and not just because something is ‘in fashion’. And if you are working with partners, try to have a minimum knowledge of what will be done, so that you can comment on the work while it is being carried out.
How to highlight your work as a freelancer?
Whether you are starting your career now, or already doing some freelance work, the first important step to highlight is planning.
It is important that you establish a routine and prepare your workplace, thinking about how you are going to present yourself to clients, how you will send project proposals and what types of services you will offer. All these factors will help you increase the efficiency of your work as a freelancer.
There are some marketing tactics that are essential for you to be successful in your freelance job. They are: knowing how to network, knowing how to communicate, write well, and spread your work on social networks.
But for those who are just starting a freelance job, I have some personal advice:
Know your own skills: In my case, I have a history of almost 20 years working in multinational companies. Throughout my career, I worked in consumer goods, machinery and construction equipment companies, always in the marketing area. In my “backpack”, I carry skills such as strategic planning, branding, organization of fairs and events, marketing planning, social media management and, of course, writing (which was always my passion!). And that’s how I introduced myself! This knowledge could be useful for other companies.
Build a good portfolio: If you never worked as a freelancer, as was my case when I started, send your CV with your main achievements and links to work already done. At first, using networking, I introduced myself to companies that I knew could buy my work. There are applications, such as Behance, that can help you build your online portfolio.
Do not go out there bidding for any project: Choose projects with which you have more affinity, that you are sure to possess the necessary knowledge to execute them. If your idea is to build a good portfolio, at first, you can offer your work for a more attractive value and gain experience. You can be sure that each project will bring you some learning.
Study: Never stop acquiring new knowledge. Take courses, read e-books, participate in discussion groups on Facebook or in freelance communities. Considering that the market is continuously incorporating news and opportunities, being out of date will not bring you any benefits.
Don’t waste time thinking about whether or not your area is good for freelancing: Do a good job, and thus, new opportunities will appear and your clients will recommend you for their network of contacts.
Is there a job market within large companies?
This is usually a very recurring question, and the answer is: Yes, it exists!
The company I worked for here in the USA, Uk, or Internationally. At that time, the director of human resources for one of the company’s business units was already working remotely from across the country.
Of course yes! Thanks to technology and the Internet, today it is totally viable to have a freelance job within a large company.
According to the Profissas website, freelancers currently represent 35% of the workforce in the United States and by 2020 this number will reach 43%. In the European Union, the rate is 16.1%. Both numbers show the same global trend: freelance work is on the rise worldwide.
This phenomenon is intrinsically related to the new work formats, which arose due to the current demand for professionals who can adapt to the dynamics of the current market.
This is how Gig Economy emerged, in response to the new demands, beneficial to all:
For companies: They can hire specialized professionals for various demands, specific projects, and break geographic barriers (having access to professionals from all over the world). Large companies, such as Samsung, are an example that we can cite.
For professionals: who began to have more work options, leaving out adverse situations of daily life, such as traffic, stress, commuting and, of course, gaining the possibility of working for companies around the planet.
To the professionals: I want to leave you with more advice. Knowing more than one language is essential. I guarantee that something that opened and continues to open many doors for me in freelance work is being able to communicate without barriers, with companies outside of Brazil, since I am fluent in English and Spanish.
Do I need registration as a company to be freelance?
To launch as a freelancer, this should not be among your first concerns. But it is very likely that a client will appear requesting an invoice for the services provided.
In addition, if you want to grow and be a regularized professional, registering as a company or as an individual entrepreneur will be a great advantage to take a big step and gain more clients.
There are modalities of this registry with which you can achieve full status as a company, with bureaucracy, taxes, and reduced rates. Therefore, I advise you to inform yourself about the modalities and requirements contemplated in the legislation of your country.
Where can I get freelance job opportunities?
For those who have not started working as a freelancer, this is an important question: Where do I start? Where can I win projects?
Recently, platform which is the largest freelance hiring platform in all of America or Internationally, with more than 5 million registered users, was the guest host of Facebook Live “How to get a job as a freelancer” and also participated at the conference “Work and the fourth Industrial Revolution”.
Click Here to Start Work With Fiverr: https://bit.ly/3gl10uW
The central theme was explaining how to get the most out of Fiverr, both for inexperienced freelancers and for those just starting out. One of the highlights was the professions with the highest demand within the platform.
You can see the full video here
Another very interesting point is to create your profile on specialized social networks.
Earlier I mentioned Behance, which is a platform aimed at those who work with graphic design, web design, photography, and art in general.
For those working as developers, Github is the ideal choice, as it brings together the work of IT professionals from various segments.
For freelance copywriters, the ideal place to publish your texts and have a showcase for the sale of your work is Medium.
These sites act as a kind of showcase in which you can give visibility to your work in the digital environment, but they are not designed to search for projects or clients as freelancers.
Through Fiverr, you can access numerous projects and job offers selected and segmented according to your profile. On our platform, you can search for freelance jobs according to your abilities, by area, segmented by fixed price or by hours, by language, location, etc.
On the other hand, before volunteering for a project, you can check the profile of who is hiring, and evaluate how freelancers have rated this client.
When you do a search, the project owner will appear like this:
Now that you know the main steps, such as the advantages and disadvantages of the profession, how to gain visibility as a freelancer, how to conquer opportunities, and, above all, how to start your freelance work, the time has come to get your hands on the dough and start an action plan.
Here at Fiverr, you have space and tools you need to take the first step in your career as a freelancer. Our goal is to have the best professionals in the market, offering everyone an excellent platform, so that they can work with the best companies, on interesting projects, and with long-term relationships.
We want to be an important part of everyone’s life, mainly in the construction and development of the work of each freelancer.
You registered right now at, the leading platform in America & all over the world that connects you to the best freelance job opportunities.
Originally published at https://exploremoney.net.